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BBA with Business Analytics

Home > Commerce > BBA with Business Analytics

Graphic Era University, in collaboration with our industry partner Grant Thornton (GT) – one of India’s leading consulting and professional services firms—offers a future-ready BBA in Business Analytics. This program is designed to equip students with advanced analytical capabilities, exposure to Generative AI tools and applications, and strong business acumen to excel in today’s data-centric business environment.

The curriculum balances classroom learning with immersive industry exposure, including hands‑on lab sessions, real consulting projects, mentorship from GT experts, case competitions, and internship opportunities – ensuring that students graduate with the capabilities employers actively seek.

Strength of the Industry–Academia Collaboration

The GEU – GT collaboration brings together academic excellence and industry expertise, creating a program that is contemporary, practical, and aligned with real business needs.

Key advantages of this partnership include:

  1. Industry-Led Curriculum: Designed in collaboration with GT Bharat practitioners, the curriculum reflects current trends in analytics, business consulting, AI adoption, and digital transformation.
  2. Real-World Exposure: Students participate in:
  • Industry workshops
  • Professional mentoring
  • Case study competitions
  • Live projects with real datasets
  • Industry visits and corporate interactions
  1. Hands-on Analytics & AI Training: The program includes extensive practice through labs and simulations, helping students apply analytical techniques to real business scenarios.
  2. Strong Employability Focus: Through continuous corporate engagement, students build:
  • Problem-solving skills
  • Analytical reasoning
  • Presentation and consulting capabilities
  • Business communication confidence

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Launch your career in business with our BBA program. Experienced faculty, hands-on learning, and industry connections.

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Course Information

Admission Procedure

Merit prepared on the basis of the qualifying exam.

Provisional Admission

Seats to be allocated based on projected scores (12th), calculated on the basis of the candidate’s 10th percentage – only meritorious students.

Eligibility

All interested candidates should have passed Class XII from a recognized board of examination in any stream.

Important Links

Fee Structure

Scheme

Curriculum

Tools & Technologies Covered

Students develop proficiency in industry-standard tools and programming languages, including: Power BI, Tableau, Python, NumPy & Pandas, Hugging Face, Notebook-based LLMs, GenAI

This technical toolkit empowers students to solve real analytical problems faced in business environments.

Experiential Learning Components

Mentorship & Masterclasses by GT Bharat

Learners are guided by industry professionals who share insights on analytics, consulting practices, AI adoption, and business transformation.

Live Industry Projects:  Top-performing students will get opportunity to work on projects with GT, enabling practical problem-solving and client exposure.

  • Workshops on Emerging Technologies
  • Sessions span themes such as:
  • AI and GenAI applications in business
  • Predictive and prescriptive analytics
  • Digital strategy

Career Opportunities After BBA in Business Analytics: Graduates of this program are prepared for diverse and fast-growing roles across business, consulting, analytics, and technology functions. Career opportunities include:

  • Business Analyst & AI Business Analyst
  • Data Analyst
  • Marketing Analyst
  • Sales & CRM Analyst
  • HR/People Analytics Associate
  • Operations Analyst
  • Financial/Data Reporting Analyst

Consulting & Strategy Roles

  • Business Associate
  • Research & Insights Analyst
  • Management Trainee (Analytics/Strategy)
  • Client Delivery Analyst

Industry Sectors Hiring Graduates

  • Consulting firms
  • IT and technology companies
  • BFSI (Banking, Finance, Insurance)
  • E-commerce & retail
  • FMCG & manufacturing
  • Education technology
  • Healthcare analytics
  • Start‑ups & emerging AI-driven ventures

Program Edge: Analytics + Consulting + AI

The BBA in Business Analytics, delivered at Graphic Era University in collaboration with Grant Thornton is designed to build advanced analytics capability and empower students to make data-driven decisions in today’s competitive business environment.

The collaboration enhances industry relevance through mentorship, workshops, case study competitions, and live projects aligned with real business requirements—supported by classroom learning, hands-on lab sessions, and interactions with industry practitioners.

Building on this strong analytics + consulting + AI foundation, the program prepares future business leaders to effectively apply analytical thinking, leverage AI tools, and drive strategic decisions in modern organizations.

Admissions Open 2026

The application process at Graphic Era is strictly based on the Merit of the qualifying examination with the entire Admission Process available for completion online

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