Workshop on “Trends in International Marketing”

Brief: A workshop titled “Trends in International Marketing” was organized by the department of Management Studies from 6th November to 8th November, 2019. Students of BBA and MBA participated in the same. The workshop was delivered by Prof (Dr.) Lutz H Schiminke, Hochschule Fulda, University of Applied Sciences, Germany. The students were exposed to Guerilla Marketing, Digital Marketing along with the challenges faced by various industries regarding international marketing. 

Date: 06-08 November, 2019

Sponsored by: Graphic Era (Deemed to be University)

Invited Guests: Prof. (Dr.) Lutz H Schiminke, Hochschule Fulda, University of Applied Sciences, Germany