


Professor Commerce
An academician with 10 years of corporate experience, she earned her Ph.D. in Management from GEU and has 15+ years of teaching at reputed institutions. At GEU since 2017, she specializes in consumer behavior, CRM, services marketing, and communication. She has published in SCOPUS, Springer, SCI, and WOS journals, presented at IITs/IIMs, won multiple best presenter awards, holds 4 patents, and received GEU’s Best Researcher Award thrice. She also guides Ph.D. scholars and reviews for reputed journals.
